Russell Westbrook is gearing up for life after basketball, seeking to join the exclusive billion-dollar club alongside Michael Jordan and LeBron James.
What's driving Russell Westbrook's business ventures?
He has developed a strategy focusing on "unsexy" yet lucrative businesses, including stakes in Pizzana restaurant, CenterWell home healthcare, and HealthHouse fitness studios.
Russell Westbrook's approach is satisfaction-driven, as he shared with Forbes in 2023: "It's not a sexy business by any means, but it's a very lucrative business that grows exponentially."
How does Russell Westbrook's investment portfolio look?
His firm, Russell Westbrook Enterprises, has accumulated $349.5 million in earnings, with investments in diverse businesses like RW Digital, a minority-focused digital ads company.
At 37, Russell Westbrook has wrapped up his 18th year in the NBA, still committed to playing at a high level, but recognizing his time on the court is nearing its end.
What's next for Russell Westbrook's basketball career?
He played for the Sacramento Kings in his 18th year, averaging 15.2 points, 6.7 assists, 5.4 rebounds, and 1.3 steals in 29 minutes of play, but the team struggled with a 22-60 record.
Russell Westbrook has made it clear he's far from done playing, seeking his first-ever NBA title, and his perception of winning has changed over time.
"There's so many different things that have to align for you to be able to win a championship in this league… But sometimes you can be in the position and it don't work out."
He has also dipped his hands in sports ownership, joining an investment group in 2023 to buy a stake in Premier League soccer club Leeds United.
Russell Westbrook is part of the ownership team of Energy FC, a professional soccer team in Oklahoma City, and is investing in a 12,000-seat stadium and retail space.